unintuitive

Here are a few more plugins that you may find useful if you’ve decided to build your landing pages / sites using Wordpress. I don’t use all of them all the time, but they each serve a useful purpose.

Cloak Affiliate Links - This plugin is necessary if you care about how your links look to visitors. Instead of displaying awful-looking affiliate links, like “http://wrdz72.notascam.buynow.com=?aff=12345“, this plugin will make your affiliate links look much more natural, readable, and non-threatening. It’s not perfect - the plugin does leave a couple numbers at the end (no big deal) - but it’s much nicer than the soup of letters and numbers most affiliate links resemble.

Star Ratings - A simple, straight-to-the-point rating system plugin, useful if you plan on reviewing products on your landing page and want a visual representation of how good you think the product is. All you have to do is install the plugin, and enter a code such as [ rating: 2.5 ] and the plugin will generate a nice little string of stars, like so - Rating:

Landing Sites - Whenever a user visits a webpage from a search engine such as Google, they first typed in a few keywords based on what they were looking for. This plugin will recognize what keywords were used, and then generate a list of related posts based on that phrase. The point is to make your landing pages more relevant to a user’s needs. For instance, if your landing page was found when someone typed “poodle fur clippers” in the Google search box, then this plugin can display a list of posts you wrote related to poodles, like “poodle training” or “poodle clothes”. Nice.

Search Engine Word Highlighting - This plugin uses a similiar idea from Landing Sites, but takes it in a different direction. This plugin will take the keywords that people searched for to find your landing page, and will highlight the keywords in your content. That way your visitors can be certain they’ve found a webpage relevant to their search.